# SEO Case Studies

Anonymised, NDA-compliant case studies.

- [Building Topical Authority for a B2B SaaS](https://iliassami.com/case-studies/saas-topical-authority) — A SaaS publishing steadily with little ranking traction — no topical architecture. A full topical map and entity work turned volume into authority.
- [White-Label SEO Fulfilment for a Growth Agency](https://iliassami.com/case-studies/agency-white-label-fulfilment) — An agency won SEO-heavy clients faster than it could staff. Ghost-partner delivery gave it senior output under its own brand.
- [Winning the Map Pack for a Local Service Business](https://iliassami.com/case-studies/local-map-pack-visibility) — A strong offline business was nearly invisible in local search. Foundational local SEO put it on the map — literally.
- [From Invisible to Cited in AI Answers](https://iliassami.com/case-studies/ai-visibility-turnaround) — AI answers were intercepting the brand's top-of-funnel — without ever mentioning it. AEO changed that.
- [Diagnosing & Recovering a Post-Update Traffic Drop](https://iliassami.com/case-studies/traffic-recovery-core-update) — A site blamed a Google update for a traffic drop. The real cause was partly technical — and fixable.
- [Fixing Category Architecture for an E-commerce Catalog](https://iliassami.com/case-studies/ecommerce-category-architecture) — A large catalog was draining crawl budget into thin, duplicate pages. Architecture and entity work refocused it.

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