Changelog
Everything we've shipped, dated and public.
Every real change to this site, from the first commit to the most recent — new features, fixes, and performance work. This page is generated directly from our commit history and updates automatically with every release; nothing here is hand-typed after the fact.
41
Updates shipped
June 6, 2026
First shipped
September 7, 2026
Most recent
September 7, 2026
3 updates- New
Launched Markdown versions of every page for AI crawlers, plus a live public Crawl & AI Traffic Insights dashboard.
- Fixed
Fixed a tracking counter on the new Crawl Insights dashboard.
- New
Careers page + application system, and a self-updating public Changelog
September 3, 2026
5 updates- New
Built a dynamic structured-data system connecting every page into one real knowledge graph.
- New
Launched auto-generated, branded social-share preview images for every page.
- Fixed
Resolved an intermittent loading issue on some blog posts by removing a fragile internal dependency.
- New
Redesigned the social-share preview cards with a knowledge-graph visual motif and credibility stats.
- New
Repositioned the homepage and About page around white-label agency partnerships (the Ghost Partnership model).
September 2, 2026
7 updates- Improved
Migrated the database backend to a more scalable, reliable platform — zero downtime.
- New
Unified site navigation, added a typed sitemap system, and launched a 200+ term Marketing Glossary.
- New
Repositioned site language toward Answer/Generative Engine Optimization (AEO/GEO) and deepened every case study with real methodology detail.
- New
Substantially deepened every service page with current, researched industry data.
- New
Deepened all Industry and Consultancy pages with category-specific research.
- Fixed
Sitewide audit pass — corrected stale facts and fixed several small UX issues.
+1 more update this release
- Fixed
Fixed a sitewide loading glitch, a recurring duplicate-title bug, and filled in missing SEO metadata on several tool pages.
August 20, 2026
2 updates- Fixed
Fixed the sitemap not picking up newly published blog posts automatically.
- Improved
Backend efficiency pass — reduced unnecessary database calls sitewide for faster, more reliable page loads.
July 29, 2026
22 updates- Fixed
Fixed an intermittent blog-loading issue and significantly sped up every database-backed page via caching.
- Security
Strengthened admin authentication and password security sitewide.
- New
Upgraded the content editor to a full rich-text (WYSIWYG) experience.
- New
Added live content-analysis scoring to the editor (readability, structure, keyword usage).
- New
Rebuilt the free Readability Scorer on a real linguistic analysis engine.
- New
Added AI-agent discovery infrastructure and sitewide accessibility improvements.
+16 more updates this release
- Improved
Sitewide performance & security pass — self-hosted fonts, faster images, hardened content-security policy.
- New
Shipped an early Markdown delivery format so AI agents could read pages more efficiently.
- New
Launched a multi-provider AI integration layer with an internal AI-agent management dashboard.
- New
Deepened several free SEO tools with a real natural-language-processing engine.
- Fixed
Fixed Google Analytics loading multiple times per page.
- New
Deepened keyword-research tools with a real intent-classification and difficulty-scoring engine.
- New
Upgraded technical SEO tools to scan real, live URLs instead of manual paste-in.
- New
Added live-URL scanning to the Indexability Checker and Heading Hierarchy tools.
- New
Added live-URL fetching to 4 more free tools — OG preview, image SEO audit, robots.txt tester, and meta-tag generator.
- New
Launched a dedicated page for every service, each with its own process, deliverables, and FAQs.
- Fixed
Fixed a routing conflict affecting the Services section.
- New
Launched dedicated SEO Consultancy pages and industry-specific SEO/AEO pages.
- New
Launched a Case Studies section and a dedicated Testimonials page.
- New
Launched ‘The Signal’ — a weekly AI-assisted SEO newsletter.
- New
Launched the SEO Prompts Store — free and premium AI/agentic prompts for SEO work.
- New
Added newsletter sign-up to every page footer.
June 16, 2026
1 update- Improved
Added real-time performance monitoring.
June 6, 2026
1 update- Improved
Performance overhaul — lazy-loaded booking widget, optimized fonts and images, deferred analytics.
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