What is White Label SEO?

White Label SEO (also called ghost SEO or private-label SEO) is when a specialized SEO consultant or agency delivers SEO work under another agency's brand. The end client never knows the work is outsourced. Ilias Sami operates as a ghost SEO partner for agencies, providing full NDA protection and branded reporting.

What is Topical Authority in SEO?

Topical authority is a search engine's assessment of how comprehensively a website covers a specific subject domain. Ilias Sami builds topical authority through structured content maps (150+ created) that identify and fill semantic gaps across all topic clusters relevant to a business.

What is GEO (Generative Engine Optimization)?

GEO (Generative Engine Optimization) is the practice of optimizing content to appear in AI-generated search responses from systems like Google AI Overviews, ChatGPT, Perplexity, and other LLMs. It involves structured data, entity clarity, E-E-A-T signals, and conversational content formatting.

How much does SEO consulting with Ilias Sami cost?

SEO services start from $750/month for the Full-Cycle Growth Partner retainer, and from $1,500 for a one-time Architecture Setup. The Agentic AI SEO Automation System build is $5,000 (one-time, beta). Custom proposals are available after a free consultation.

Does Ilias Sami work with international agencies?

Yes. Ilias Sami works remotely with agencies across North America (Canada, USA), Europe (Germany, UK), Middle East (UAE), and Asia. All engagements are fully remote and NDA-protected. Current partners include The Run Digital (Canada), Brandylane (Dubai), and DigiLeads (Germany).

Case Studies

Proof, without the NDA breach.

I work ghost-partner and under NDA, so these are anonymised — real engagements, representative outcomes, specifics withheld. The verifiable numbers live on my review profiles.

145+

5★ Reviews

350+

Websites Audited

150+

Topical Maps

700k+

Words Published

SaaS

Building Topical Authority for a B2B SaaS

A SaaS publishing steadily with little ranking traction — no topical architecture. A full topical map and entity work turned volume into authority.

Read Agency

White-Label SEO Fulfilment for a Growth Agency

An agency won SEO-heavy clients faster than it could staff. Ghost-partner delivery gave it senior output under its own brand.

Read Local Services

Winning the Map Pack for a Local Service Business

A strong offline business was nearly invisible in local search. Foundational local SEO put it on the map — literally.

Read B2B

From Invisible to Cited in AI Answers

AI answers were intercepting the brand's top-of-funnel — without ever mentioning it. AEO changed that.

Read Publishing

Diagnosing & Recovering a Post-Update Traffic Drop

A site blamed a Google update for a traffic drop. The real cause was partly technical — and fixable.

Read E-commerce

Fixing Category Architecture for an E-commerce Catalog

A large catalog was draining crawl budget into thin, duplicate pages. Architecture and entity work refocused it.

Read